NOVOMATIC Unveils Bold New Look and Cutting-Edge Gaming Technology at ICE London 2023

NOVOMATIC returns with a grand entrance and a fresh booth concept at ICE London!

Prepare for an entirely different encounter at the NOVOMATIC stand. Abandoning its customary blue, the firm embraces a daring new aesthetic to exhibit its premier gaming technology offerings. From February 7th to 9th at ExCeL London, anticipate witnessing state-of-the-art gaming solutions crafted to motivate, elevate efficiency, and enrich the entertainment encounter. As one of the most substantial exhibitors at Europe’s largest gaming gathering, NOVOMATIC’s presence will be impossible to overlook.

Positioned in a prime location within the South Hall, the company will unveil an extensive portfolio catering to diverse industry sectors and marketplaces. Whether encompassing land-based casino and AWP products and systems, biometric technologies for contemporary access solutions, secure cash management solutions, or sports wagering and online gaming solutions, NOVOMATIC provides something for all. And the most appealing aspect? They furnish tailored solutions to fulfill specific operator requirements.

The striking “black is back” motif alludes to the worldwide debut of a potent new slot machine line. This upcoming generation of NOVOMATIC’s renowned “Black Edition” cabinet guarantees a trio of captivating new game releases.

The DARK SERIES II collection presents three striking models, each showcasing a state-of-the-art chassis aesthetic. Their displays are optimally tilted to engage players in the experience, immersing them in a realm of sleek, urban-inspired gameplay heightened by dynamic LED mood lighting.

For a truly expansive gaming adventure, the DARK SERIES II 3.27 and DARK SERIES II XL 3.32, equipped with dual 27-inch and 32-inch high-definition screens respectively, are complemented by an optional third display of equal size in the XL chassis. The lower screens employ capacitive touch technology for intuitive player engagement, while the upper screen, in a distinctive departure for the Dark Edition, is subtly angled. This generates a dramatic visual impact, particularly evident in the XL chassis with the optional top display.

Completing the lineup is the DARK SERIES II 1.49J, an impressive chassis boasting a 49-inch curved display. This model highlights the newest innovations in NOVOMATIC’s diverse selection of vertical games.

Elevating player comfort throughout the series are elements like contoured footrests, cushioned armrests, and robust audio systems. These components, coupled with captivating gameplay, stunning visuals, and immersive sound, deliver a truly engaging gaming experience.

NOVOMATIC also unveils the CHAMPION SL™ 2.32 and 3.32, fresh additions to their large-scale video slot offerings. These cabinets exhibit a novel slanted top configuration. Furthermore, two new slanted-top cabinets will be integrated into the ETG (Electronic Table Games) portfolio.

Lastly, the GEMSTONE X™ is poised to make an impact with its exclusive EXPANSION feature, presenting the latest in contemporary and cutting-edge gaming content.

Brace yourself for an exhilarating adventure at the exhibition, where LINK™ claims the spotlight! The eagerly awaited LINK™ vertical cabinet, iteration 1.55J, will be revealed alongside the stunning GOLDEN LINK Progressive blends, showcased in their latest multi-display format, version 2.32.

Be prepared to be mesmerized by the vibrant Candelas de los Muertos™ amusements, the highlights of our presentation. This captivating collection, featuring the enchanting Lady Luck and the charismatic Mr. Death, will make their first appearance on the sleek BLACK EDITION II 1.49J cabinets. The stand itself will morph into a joyous fiesta, complete with a designated picture booth and delightful costumed figures embodying the essence of the games. Amplifying the excitement, both games will also be integrated into the NOVO LINE CASH CONNECTION™ Edition 4, a thrilling expansion to the Linked Progressive mix family, boasting an array of 20 captivating LOCK ‘N’ WIN games.

However, that’s not the finale! Engage in the excitement of our newest mixes, including the exhilarating MONEY PARTY™ mix, the feature-rich ULTRA BOOST LINK™ multi-game, the groundbreaking NOVO LINE™ Interactive Edition X4, and the refined Impera-Line HD™ Edition 9, alongside the perpetually popular IMPERA LINK™ Series 2.

NOVOMATIC ETG will also be displaying its latest advancements, including two new inclined top terminals, and offering a glimpse into the exciting product releases slated for 2023 and further. And don’t overlook the impressive LOTUS ROULETTE™ Genius unit, a testament to state-of-the-art gaming technology.

At the core of it all, NBS will exhibit the remarkable capabilities of the NOVOVISION™ casino management system. This comprehensive modular system furnishes a suite of robust tools for effective casino administration, offering extensive automation, in-depth analytics, and sophisticated performance enhancement opportunities. NOVOVISION™ has been crafted with the contemporary casino operator in mind, addressing crucial requirements in areas such as player safeguarding, responsible gaming, and reporting duties.

At the exhibition, attendees will discover a personalized encounter based on their target demographic. NOVOMATIC Gaming UK, NOVOMATIC Netherlands, and NOVOMATIC Gaming Spain will each present regionally focused amusement with prizes (AWP) offerings. Ainsworth and Apex will also be present, emphasizing their newest cabinets and game offerings. Seeking electronic table games? Fazi will have a complete set of solutions. NOVO Cash will be displaying their German-designed currency exchange machines, the AdmiralBET system, and server-based gaming terminals (SSBTs). And don’t overlook Greentube, their digital gaming and entertainment branch, who will be presenting their advanced online gaming content and solutions.

“NOVOMATIC is delighted to return with our annual custom,” remarks Thomas Schmalzer, Vice President of Global Sales, NOVOMATIC AG. “This year, we’ve gone above and beyond with a truly remarkable collection of products and highlights. With such a comprehensive portfolio, the NOVOMATIC booth will be your ultimate destination.”

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